Stay Top-of-Mind: The New Rules of Email Newsletters for Local Businesses

How to Turn One-Time Customers into Lifelong Regulars—Without Feeling Spammy, Salesy, or Overwhelmed

Are you a local business owner who’s ever thought:

• “I know I should be emailing my customers, but I never get around to it…”

• “Email marketing sounds spammy, and I don’t want to bother people…”

• “Isn’t that just for big brands with huge budgets?”